“Disclose who you are and what agency you’re in. Cut down the hype level. Just be straight with people. Treat people like you want to be treated. Remember you are dealing with people a lot like yourself,” said Craigslist owner Craig Newmark to estate agents at the Real Estate Connect conference that took place in San Francisco on Tuesday.

Also, “don’t do any keyword spamming. That has to do with throwing in a lot of terms (in the posting) that don’t have to do with your property. People online are getting smarter and smarter.”

Source: Inman: Craigslis Best Practices