(c) Russian London Ltd.

London estate agents are adopting new tactics to sell houses, writes Telegraph:

Once upon a time they spoke their own lingo – gazumping, contract races and bridging loans – but these days your London estate agent is speaking a new language: a foreign one. Yes, if you phone a branch of Douglas & Gordon and say, in your best Russian accent: “Ya khotel by kupit dom,” the estate agent at the end of the phone will know what you mean. “I want to buy a house.”

We think that’s great. Russian is not an easy language to learn (I speak it myself;)) but knowing the basics would surely be worth while for those agents who cover the areas where they prefer to buy (Lowndes Sq?) and rent (Mayfair?). Douglas & Gordon should now make a Russian version of their website or at least write a Добро пожаловать welcome note, like the one over at Harrods Estates.

Image from Russian London Luxury Guide (*pdf).